11
May
2020
|
15:15
Europe/Amsterdam

Webinar:Harnessing the power of behavioural science in a COVID-19 world

The latest insights from behavioural science help us understand how people actually think and act in real life – and how we can influence this, whether in times of crisis, business as usual… or even pandemics.

Key topics to be discussed include:

*Introductory understanding of behavioural science and why it’s so important in communications*Ability to apply three behavioural nudges from H+K’s handy toolkit for communicators*Insight into COVID-19 message testing

Facilitator:

*Adam Flitton, Behavioural Science Strategist, UK

*Natasha Tinston, Group Account Director, MENA

*Emily Cope-Smith, Senior Account Manager, MENA

 

To view the Webinar, click here.